adoreu baby

Hi, Amanda & Jas (A&J) here, the faces behind the new adoreu baby.
We thought it would be nice to introduce ourselves. We met four years ago at a girlfriends birthday dinner, we connected instantly over our very similar challenges with IVF and fertility experiences.
Miracle babies brought us together and when we have reflected back on this, it makes what we are creating with adoreu baby even more meaningful.
We look forward to providing you with beautiful products for your little one.
Much love, Jasmine and Amanda

Why use we chose bamboo.

3 words: sustainability, organic, biodegradable. 

It is important to us that our children have a healthy planet to grow up with.  We know all parents feel this way, so we have done the research for you, and created a range that aligns with our values and love for the environment.  Bamboo is the best choice for your baby, and for the planet’s future.

Bamboo, is a grass rather than a tree, making it one of the most sustainable resources on earth, textile or otherwise.  Bamboo can grow up to 91cm in one single day.  It does not require replanting due to its vast root network.  Especially important to adoreu baby, is that bamboo is organic, it does not need fertilisers or pesticides to assist in growth.  Not only is it earth-friendly, but it is also an environmentally intelligent choice because bamboo minimises CO2 and generates 35% more oxygen than trees.   It is also 100% biodegradable.


The fibres of bamboo come together to create an incredibly soft fabric that is both gentle and luxurious to touch.  The fabric is breathable, statistically bamboo fabrics ‘breath’ better than cotton, it absorbs and evaporates humidity helping to regulate body temperature.  This makes bamboo perfect for ALL climates and a fabulous choice for babies, when considering overheating and the sensitivity of their skin.

Bamboo fabrics are hypoallergenic, research indicates that because Bamboo is grown organically and does not need pesticides, it has anti-bacterial properties to help keep baby free of micro-organisms that may cause illness. 

We have created the adoreu baby collection using sustainably sourced materials and socially ethical factories to manufacture in.  Our bamboo is from FSC accredited farms, with Eco-cert certification, our manufacture has GOTS certification and Oeko-Tec 100 certification.  For more details on these see below.


The Forest Stewardship Council's label is the mark of responsible forestry globally. All bamboo involved in the production of adoreu baby comes from FSC-certified forests that follow FSC-defined best practices throughout the production and supply chain. This means that the farming and harvesting of our bamboo do not contribute to natural habitat loss or destruction.


Is the inspection and certification body accredited under the International Standard ISO Guide 65 (EN 45011).  Founded in 1991 in France by agricultural engineers aware of the need to develop agricultural practices that respects the environment, Ecocert has become the leader in Organic Certification globally.  At each step, Ecocert provides a guarantee of traceability and transparency that meets the expectations of consumers and users. Certification is subject to supervision and requires site visits annually.


Sustainable fashion, ethical clothing, fair production. The Global Organic Textile Standard (GOTS) has a clearly defined set of criteria. GOTS is the worldwide leading textile processing standard for organic fibres, including ecological and social criteria, backed up by independent certification of the entire textile supply chain.

All bamboo fibre produced for use in clothing has to be Oeko-Tex 100 certified.  Oeko-Tex is a global certification that allows consumers to easily identify textile products that pose no risk to human health. 

Oeko-Tex 100 certified fibre has been found to contain no trace chemicals that pose any health threat whatsoever.